{"id":25063,"date":"2015-01-07T13:10:58","date_gmt":"2015-01-07T12:10:58","guid":{"rendered":"http:\/\/blogs.km77.com\/engendromecanico\/?p=25063"},"modified":"2021-03-31T19:56:04","modified_gmt":"2021-03-31T17:56:04","slug":"el-mercado-de-turismos-crece-un-184-durante-2014","status":"publish","type":"post","link":"https:\/\/www.km77.com\/revista\/engendro-mecanico\/el-mercado-de-turismos-crece-un-184-durante-2014\/","title":{"rendered":"El mercado de turismos crece un 18,4 % durante 2014"},"content":{"rendered":"

El a\u00f1o 2014 ha registrado un total de 855 308 matriculaciones \u2014la mejor cifra de ventas desde 2010\u2014, con un incremento del 18,4 %. Sin duda, el fuerte impulso del mes de diciembre, gracias a la extensi\u00f3n del Plan PIVE ha permitido alcanzar este volumen. Este \u00faltimo mes del a\u00f1o ha terminado con un total de 73 440 matriculaciones y un incremento del 21,4 %, una de las mayores alzas del a\u00f1o.
\n\"P90114288\"
\nLos datos positivos del mes de diciembre permiten encadenar 16 meses de crecimientos continuados en el mercado de turismos. El principal art\u00edfice de este resultado como hemos comentado es el Plan PIVE, que ha no s\u00f3lo ha permitido incrementar las ventas, sino que ha moderado el envejecimiento del parque y ha supuesto una inyecci\u00f3n de confianza importante para el consumidor espa\u00f1ol.
\n<\/p>\n

Venta por sectores<\/strong><\/h4>\n

Todos los sectores finalizan el a\u00f1o con un resultado positivo. El que mayor porcentaje de crecimiento presenta es el sector de particulares<\/strong> con un alza en el a\u00f1o del 21,3 % y un total de 483 767 unidades matriculadas. En el mes de diciembre, este sector ha crecido un 22,3 % con un total de 49 006 unidades<\/strong>.
\nEl sector de empresas<\/strong> ha mostrado cierta regularidad a lo largo de todo el ejercicio y finaliza el a\u00f1o con un incremento del 13,8 % con un total de 216 233 unidades. Durante el \u00faltimo mes del a\u00f1o, este canal aumenta un 19,1 % llegando hasta las 19 855 unidades matriculadas<\/strong>.
\nTras un inicio poco alentador, el sector de \u00abRent a car<\/strong>\u00bb ha crecido finalmente un 16,1 % con un total de 155 308 matriculaciones. En diciembre, registra un ascenso del 22,3 % con un total de 4579 unidades<\/strong>.<\/p>\n

Datos de ventas, marcas y modelos:<\/strong><\/h4>\n

Las marcas m\u00e1s vendidas durante diciembre de 2014<\/strong> han sido:<\/p>\n

    \n
  1. SEAT <\/strong>con 6167 matriculaciones.<\/li>\n
  2. Volkswagen <\/strong>con 6041 matriculaciones.<\/li>\n
  3. Renault<\/strong> 5978 matriculaciones.<\/li>\n<\/ol>\n

    Las marcas m\u00e1s vendidas en 2014 son:<\/strong><\/p>\n

      \n
    1. Volkswagen<\/strong> con 76 958 matriculaciones.<\/li>\n
    2. SEAT <\/strong>con 67 894 matriculaciones.<\/li>\n
    3. Opel <\/strong>con 66 700 matriculaciones.<\/li>\n<\/ol>\n

      Los modelos m\u00e1s matriculados durante este mes <\/strong>han sido:<\/p>\n

        \n
      1. Renault M\u00e9gane<\/strong> (incluidos Berlina, Coup\u00e9, Sport Tourer, CC, Sc\u00e9nic y Grand Sc\u00e9nic): 2647 unidades<\/li>\n
      2. SEAT Le\u00f3n <\/strong>(incluidos SC, ST y 5 puertas): 2645 unidades<\/li>\n
      3. Citro\u00ebn C4 <\/strong>(incluidos C4, nuevo C4 Picasso, C4 Picasso, Grand C4 Picasso y C4 Cactus): 2394 unidades<\/li>\n
      4. SEAT Ibiza <\/strong>(incluye SC, 5 puertas y ST): 2241 unidades<\/li>\n<\/ol>\n

        Los modelos m\u00e1s vendidos en el a\u00f1o 2014 <\/strong>han sido:<\/p>\n

          \n
        1. Renault M\u00e9gane<\/strong> (incluidos Berlina, Coup\u00e9, Sport Tourer y CC): 29 020 unidades<\/li>\n
        2. Citro\u00ebn C4<\/strong> (incluidos C4, nuevo C4 Picasso, C4 Picasso y Grand C4 Picasso): 28 193 unidades<\/li>\n
        3. SEAT Le\u00f3n <\/strong>(incluidos SC, ST y 5 puertas): 27 704 unidades<\/li>\n
        4. SEAT Ibiza <\/strong>(incluye SC, 5 puertas y ST): 27 562 unidades<\/li>\n<\/ol>\n

          En la secci\u00f3n\u00a0Mercado de km77.com<\/a>\u00a0hay m\u00e1s informaci\u00f3n de las ventas de coches en Espa\u00f1a y Europa
          \nFuente           ANFAC<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

          El a\u00f1o 2014 ha registrado un total de 855 308 matriculaciones \u2014la mejor cifra de ventas desde 2010\u2014, con un incremento del 18,4 %. Sin duda, el fuerte impulso del mes de diciembre, gracias a la extensi\u00f3n del Plan PIVE ha permitido alcanzar este volumen. Este \u00faltimo mes del a\u00f1o ha terminado con un total […]<\/p>\n","protected":false},"author":62,"featured_media":25070,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3912],"tags":[340,4139,22,1748,6964,6998,2364,4141],"class_list":["post-25063","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-engendro-mecanico","tag-anfac","tag-aniacam","tag-general","tag-km77","tag-plan-pive-6","tag-plan-pive-7","tag-plan-vive","tag-ventas-coches-nuevos"],"yoast_head":"\nEl mercado de turismos crece un 18,4 % durante 2014 - Revista km77<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.km77.com\/revista\/engendro-mecanico\/el-mercado-de-turismos-crece-un-184-durante-2014\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El mercado de turismos crece un 18,4 % durante 2014 - Revista km77\" \/>\n<meta property=\"og:description\" content=\"El a\u00f1o 2014 ha registrado un total de 855 308 matriculaciones \u2014la mejor cifra de ventas desde 2010\u2014, con un incremento del 18,4 %. Sin duda, el fuerte impulso del mes de diciembre, gracias a la extensi\u00f3n del Plan PIVE ha permitido alcanzar este volumen. 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